Leveraging Social Media to Grow Your Seamstress Business with Rachael Peterson, owner of Heming and Fitz


In this week's episode, I am speaking to Rachael Peterson, the owner of Heming and Fitz in Draper, Utah. Rachael is one of the OGs when it comes to sharing the sewing process on social media, and she explains exactly how she grew her business with this strategy. 

Throughout the years of owning Heming and Fitz, she has also grown her team through hiring sewer and customer service members. She has also started an additional business, Lady Love Bridal, a consignment shop where she sells sample shop dresses. 

Topics in this episode:

  • How Heming and Fitz started

  • How Rachael began sewing and working in bridal from a young age 

  • Starting and growing a consignment shop.

  • Hiring help for your business. 

  • Advice for seamstresses. 


Connect with Rachael: 

Instagram: https://www.instagram.com/hemingandfitz/

Her personal Instagram: https://www.instagram.com/shepeterpants

Lady Love Bridal: https://www.instagram.com/ladylovebridal

TikTok: https://www.tiktok.com/@shepeterpants


Connect with Nadine: 

Become a member: https://secretsofabridalseamstresspodcast.com/membership

Instagram: https://www.instagram.com/secretsofabridalseamstress/

TikTok: https://www.tiktok.com/@nadinebozeman

YouTube: https://www.youtube.com/@secretsofabridalseamstress

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Branding and Web Design for Your Seamstress Business with Emily Foster

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Creating Tailored Events for your Bridal Salon [+ Giveaway Announcement]